The Complete SEO Checklist:

Kickoff Checklist:

New Website

1. GA Setup

  • Setup Universal Google Analytics
  • GA4
  • Goal Setup

2. Search Console

3. Tag Manager

  • Event Setup

4. Blog Setup

5. Ahrefs Webmaster

6. Bing Webmaster

7. Email Accounts

  • For Link Building
  • For System Setups

8. Reporting tool

Existing Website

Verify & Collect details or System Setup

1. GA Assess

  • Setup Universal Google Analytics
  • GA4

2. Search Console

3. Tag Manager

4. Blog Setup

5. Ahrefs Webmaster

6. Bing Webmaster

7. Email Accounts

8. Reporting tool

  • Data Studio Setup

Auditing Checklist-

1. Technical Audit Checklist-

  • Screaming Frog
  • Ahrefs
  • Cora

2. Keyword Audit Checklist

  • Existing Keyword Analysis
  • New Keyword Research

3. Backlinks Audit Checklist

  • Existing Backlink Analysis

4. Competitor Audit Checklist

  • Keyword Analysis
  • Backlink Analysis
  • Content Analysis

5. Content Audit Checklist

  • Blog Analysis

On-Page SEO Checklist

1. Site-wide Technical Fixation

  • Robots
  • Sitemap
  • Speed
  • Redirections
  • Mobile UX 
  • Contact Forms
  • Email Sign ups
  • Thanks You Page

2. Site structure

  • Page Vs Keyword
  • Primary and Secondary keywords (data)

3. Page wise Technical Fixation

  • Meta Tags
  • Schema Setup

4. Content Planning

  • Content Planning
  • Silo Structure Planning
  • Content Gap Analysis
    • Use Frase seo tool
    • Use Surfer seo Tools

5. Content Optimization & Publishing

  • Content Layout (H tags)
  • Internal Linking
  • External linking
  • Image
  • Table of Contents
  • FAQ Schema

6. Promotional Activity

  • Internal linking
  • Links from own Assets

7. Tracking

  • Indexation
    • Search Console Submission
  • Ranking Status
  • Traffic Analysis

Off-Page Checklist

1. Linkbuilding

  • Research 
  • Find new Opportunities
  • Update in CRM
  • Execution
  • Link Acquisition
  • Reporting

2. Tracking

  • Indexation
  • Ranking Status

3. Client link Database

Reporting Checklist

1. Traffic Report 

  • Data Studio

2. Ranking Report 

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